With the year ending celebrations just around the corner, every brand is vying to put its best foot forward and charm the customers. While freebies, cashback and discounts are rolling in, industry leaders are gearing up to further disrupt the status quo and entice customers with futuristic offerings backed by advanced technology. As per the industry whispers, Global Top-2 TV Corporation, TCL, is part of this tech-led revolution.
Enjoying a successful run in the Indian market with its superior AI Android TV offerings, TCL is allegedly gearing up to launch a trailblazing range of AI TVs. Wondering what will be the new features in this cutting-edge range then just hold on, because the latest range would come bearing a host of surprises.
As per industry watchers, TCL is further innovating in the AI TV space. The latest innovations, however, are about to transform the scope and utility of TV sets. TCL is covering giant leaps in AI-powered interconnectedness and is touted to transform the TV into a centralised console, giving users the ultimate power to control every smart home device simply with their TV sets.
Doing away with the remote control completely, the latest advancement will empower users to not only control their TV sets but also other smart home devices like air conditioners, light, fan, curtains etc. simply with voice-based commands. With this innovation, one no longer needs to hamper a task at hand to say, change the channel or control the room temperature. While engaging in the routine tasks, working, exercising, or simply relaxing with friends and family, one can simply control the centralised console and the upcoming range of AI Android TVs by TCL will get all the work done.
On the latest development, TCL India Country Manager, Mr. Mike Chen said, “Technology is reshaping the world around us. With a number of smart home gadgets making a foray into our everyday lives, it has become a task to seamlessly manage the same. To the same end, we at TCL will be looking at ushering our users into an integrated and truly seamless experience. The foundation of this is laid by our advancements in the field of AI and IoT. We wish our users a great year-ending festivities and will be ready to surprise them in the New Year.”
Albeit exciting, the latest innovation from the house of TCL, a brand with 39-year old legacy, hardly comes as a surprise. As a corporation, TCL has always insisted upon making everyday lives of users smarter and more convenient through technology. The company has commissioned a unique AI + IoT mechanism that has been powering the brand’s key undertakings and innovations.
It is also remarkable how a globally leading brand is motivated by an India-first approach. TCL’s strong commitment to the Indian market can be seen in its investment of over INR 2000Cr in setting up a GIANT Panel Factory in Tirupati, Andhra Pradesh. It, furthermore, joined forces with IPL’s Delhi Capitals as sponsors. The consistent India-first approach has allowed TCL to emerge as the No. 5 brand in India, growing a well over 1400%, and celebrating over 1 Million Happy Customers.