Subscription video-on-demand (SVOD) services like Netflix have grown to become an essential tool for consumers to view movies and television.
The level of control the customer has over what to watch and when is unprecedented in media history, nevertheless it poses questions about what this implies for screen industries and local production.
Streaming platforms constitute a significant portion of the entertainment industry since they allow consumers, in particular those who are curious about Arabic TV channels, to watch their favorite movies, Arabic TV networks, or series online.
The golden days of television through cables are rapidly coming to an end. As a matter of fact, the number of cable TV subscribers fell to 56% during 2015 alone, as video streaming platforms such as Netflix, Hulu, Amazon Prime, Disney+, HBO Max, among others gained ground.
A lot of people are evidently opting to cut the cord and look for alternatives to cable TV, which means that savvy media makers have some extremely intriguing perspectives ahead of them.
The main reason why more and more people are moving to streaming platforms is that it provides more opportunities for consumers to watch no matter where they are, at any time of the day using whatever device they prefer to use.
Moreover, the rapid growth of internet video streaming services has revolutionized how we consume media and with whom we experience it. In fact, it’s more prevalent to observe a family watching the same show at various times and places than to see them watching it together.
Television has changed fast in its comparatively brief existence. For many years, just a few channels were accessible to view. This was followed by satellite and cable television, which provided a considerably broader range of channels, which included channels from distant regions of the world. Then, in recent years, we’ve witnessed the advent of streaming services, which have made enormous quantities of media content from all over the world instantaneously available.
For cable TVs, you don’t have much power over what to watch as it follows a programming schedule. Even before the day starts, cable TV channels have already plotted their program lineups for the whole day. Hence, the audience won’t have much choice but to wait for their favorite show’s scheduled time. However, the advantage of streaming services is that one has a bigger say over what shows to watch.
As a result, Netflix and other video-on-demand services are gaining popularity because its simple features make it appealing to the younger generation as well.
On final note, Cable TV users are becoming increasingly scarce as more people switch to other streaming options. However, they are not to blame others, though, because streaming services provide more alternatives and services than traditional ones.
