The packaging industry has undergone some major changes in recent years. With more and more consumers becoming environmentally conscious, the demand for sustainable packaging is higher than ever before. In the playing card industry, customized playing cards bulk play a great role.
What are the top 11 packaging trends for 2021? This is a question that many people have been asking themselves lately. If you are looking to get ahead of the curve, then you should check out this blog post.
We will go over what these trends are and why they matter so much in regard to your company’s success. It’s time to take a fresh look at how we package our products and services because consumers want more than just shiny paper and ribbon nowadays.
Reduce the Number of Packaging Materials
Packaging often accounts for up to 60% of the waste produced during distribution. If you want to sell your products, then they need to be sustainable. If they aren’t, then people won’t buy them. People are more aware than ever of the cost that their purchases have on the environment. They don’t want manufacturers who pollute our air or dump chemicals into rivers.
Demand for sustainable packaging has gone up in recent years. People care about how companies treat the environment around them. Can your company provide a product without harming nature? If so, why do you use extra cardboard boxes when shipping items? That material takes hundreds of years to decompose. While recycling is important too, reducing consumption will make an even bigger difference long term.
Packaging trends are changing to reflect what people want, and that’s great news for the planet. If you haven’t started going green already, now is a better time than ever before. Your customers will appreciate it because they care about their impact on nature as well.
Use More Recycled or Recyclable Materials
Avoid excess packaging – Each year, 15 billion pounds of waste comes from companies offering an unnecessary number of packages. One company offers a great example as it sends its products in boxes made from recycled materials and without any plastic air pockets or shrinks wrap.
Include Reusable Packing Materials When Possible
More companies are using reusable packing materials too to reduce the amount of trash generated during shipping processes, for instance, instead of bubble wraps that take forever to break down after disposal. Some businesses include newspaper sheets inside their shipments for added protection against damage while being transported.
Pick Sustainable Shipping Methods
The first step is to be green. You can do that with what you do at home before your business thinks about adding eco-friendly practices. Also, you can also reduce waste by switching how you transport products from one location to another. Furthermore, you could choose reusable boxes or even corrugated cardboard that comes with an “eco-friendly” guarantee when shipped properly. Avoid wood crates unless looking for something extremely durable. Trees are cut down to make cardboard boxes. That’s not good for the environment.
Include a Personal Note
A simple handwritten note with your business card attached is a great idea to add to the package. This will help your customers remember you. The more they remember, the more likely they are to work with you again.
For an added bonus to your customers, be sure that the packaging materials you use are eco-friendly. There is a growing demand for sustainable products when it comes to everyday items such as food, clothing, and paper. If people can’t even trust what’s in their food anymore (think GMO’s), then they certainly don’t want the things used to ship them either. Try using recycled cardboard boxes over plastic ones or reusable bags instead of single-use paper sacks.
Include Photos/Images
If possible, try including photos or images inside the box with your product. This will help add some extra excitement and personalization in each delivery without having too much on display at one time by simply including a business card.
Display Name
If you are selling hand-made goods, consider adding your name to the packaging where it can be easily seen by the customer, so they know who made their brand-new items. It is not necessary, but it will show that there was care put into each order and might help build some trust with repeat customers.
Include Contact Information
You don’t want anyone getting lost before giving your company a chance. Make sure to include all of your contact information on each box or bag used for shipping purposes in case someone has questions about an item inside. This includes pricing, return policies (if applicable) as well as any other pertinent details like weight or measurements if needed.
Add A Little Flair
It is also a good idea to add some flair without going overboard. Putting a sticker or small note on the box will show people that you care about their shopping experience. And want them to feel special each time they receive something from your business.
Aesthetic Appeal
You should always focus on making your packaging as aesthetically pleasing as possible while still being practical for shipping purposes. Customers will appreciate this attention to detail. This is a way to show someone how much work you do for them. You should not give everything to them as an afterthought.
The Icing on the Cake
Last but not least, you can add a personal touch by including an iced confection in your packaging. Many businesses will include chocolates or cookies with their orders to make sure that they are receiving something delicious when it is delivered. This adds more flavor and makes people feel even better about what you have done for them. It also shows how much of yourself you put into every order, which helps build trust between both parties involved in the transaction process.
The Final Word
The world of packaging is always changing. New things happen that will change what people do with their sleeve box packaging. You can stay ahead of the game by being a good learner and reading about new things happening in the field.
The takeaway from this list should be that there are no one-size-fits-all when it comes to packaging. With the variety of trends available, you can choose what best fits your company’s needs and budget. Happy designing!