Bollywood celebrities in 2025 are more than just actors—they’re trailblazing entrepreneurs who have successfully diversified beyond films. From launching startups in beauty, fitness, food, to owning sports franchises and tech investments, these stars combine fame with sharp business acumen. This in-depth roundup profiles 24 Bollywood icons, tracking their business journeys, latest ventures, and impact in the commercial world.
Table of Contents
1. Shah Rukh Khan
Key Ventures:
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Red Chillies Entertainment (2002) – Film production, VFX, distribution. Subsidiaries include Knight Riders Group, KidZania India.
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Kolkata Knight Riders (IPL) – Co-owner via Knight Riders Group. Franchise value estimates ~₹600 cr.
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Global media strategy – Expanding into VFX, TV, sports, and OTT projects.
Notable Films and Achievements of Red Chillies Entertainment
Here’s a look at some of Red Chillies Entertainment’s most notable projects and their contributions to Indian cinema:
- Main Hoon Na (2004): A high-energy film that helped put Red Chillies on the map.
- Om Shanti Om (2007): One of Bollywood’s biggest blockbusters, celebrated for its nostalgic elements and unique storyline.
- Ra.One (2011): A sci-fi superhero film that highlighted the company’s VFX capabilities.
- Chennai Express (2013): A massive commercial success that became one of the highest-grossing Bollywood films.
- Fan (2016): A film that pushed the boundaries of visual effects in Bollywood.
- Zero (2018): A technically challenging film with groundbreaking VFX work.
2. Salman Khan
Key Ventures:
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Being Human Foundation & Clothing (2012) – Charity + lifestyle brand.
Salman Khan’s Being Human Foundation, established in 2012, is a prominent charitable organization focused on education and healthcare for underprivileged individuals in India. The foundation works to support and uplift marginalized communities through various initiatives, including funding schools, providing medical aid, and facilitating vocational training. Beyond its charitable activities, Being Human also encompasses a successful brand of clothing, jewelry, and watches, contributing to the foundation’s funds. Salman Khan’s commitment to social causes through Being Human reflects his dedication to giving back to society and improving the lives of those in need, embodying his belief in humanitarian efforts and social responsibility.
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ISPL New Delhi Franchise – Entered Indian Street Premier League, leveraging grassroots cricket
The Indian Street Premier League announced Bollywood superstar Salman Khan as the owner of its new Delhi franchise on Wednesday, following a successful Season 2 that reached 28 million viewers and achieved 47% growth in TV viewership. The tennis-ball T10 cricket league, backed by cricket legend Sachin Tendulkar and other prominent figures, continues to expand its presence as India’s largest sports and music carnival.The league’s core committee includes Tendulkar, Asian Cricket Council member and Cabinet Minister Ashish Shelar, Minal Amol Kale, and Suraj Samat. Their mission focuses on connecting grassroots talent with professional cricket opportunities.
3. Priyanka Chopra Jonas
Key Ventures:
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Anomaly Hair Care – Cruelty-free hair brand with global distribution.
Here’s more about Anomaly:
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Launch:Anomaly was launched in the US in January 2021 and later expanded to India, partnering with Nykaa.
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Products:The brand offers a range of shampoos, conditioners, and other hair care products designed for various hair types and concerns.
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Values:Anomaly emphasizes clean formulations, sustainable packaging (using 100% recycled plastic), and cruelty-free practices.
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Availability:Anomaly is available in the US at retailers like Target, Walgreens, Kroger, and CVS, as well as online on Amazon.in and Nykaa in India.
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Founder’s Vision:Priyanka Chopra has stated that Anomaly is inspired by her own experiences with haircare and aims to democratize beauty by offering quality products at accessible prices.
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Sona NYC – South Asian restaurant in New York.
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Investments – Startups like Olipop, Perfect Moment, Bumble India.
4. Deepika Padukone
Key Ventures:
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82°E Skincare – Holistic wellness brand; secured $7.5M seed funding.
While established as a leading actress in Bollywood, Deepika Padukone has set her sights on entrepreneurship.
Her skincare brand 82°E, which secured $7.5 million in seed funding, aims to bridge the gap between Ayurvedic traditions and modern science in skincare. The name of the brand itself holds significance, referencing the 82nd degree of east longitude—a meridian line running through India.
The actress has ventured beyond beauty with a diverse business portfolio. Besides co-founding KA Productions, which produced the Meghna Gulzar-directed film ‘Chhapaak’, she has also invested in FMCG brand Epigamia and space tech startup Bellatrix Aerospace.
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Startup investments – Focus on mental health and innovation .
5. Alia Bhatt
Key Ventures:
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Ed‑a‑Mamma (2022) – Sustainable maternity wear; Reliance retail took a 51% stake
Alia Bhatt has established herself as one of the leading ladies of the Hindi film industry in the past few years with films like Gangubai Kathiawadi and Udta Punjab.
Her ventures beyond the silver screen showcase her entrepreneurial spirit.
With the launch of her first brand Ed-a-Mamma in 2020, a sustainable kid and maternity wear brand, the actress shifted her focus from the silver screen to conscious consumerism with a company that caters to a growing niche market.
Back in September 2023, Reliance Retail Ventures acquired a majority stake in the brand.
In 2021, she also co-founded the production house Eternal Sunshine Productions, which aims to tell unique stories, debuting with the commercially successful Netflix film Darlings.
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Past ventures: Style Cracker, VIP handbags; Investor in Nykaa, Phool.co.
6. Katrina Kaif
Key Ventures:
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Kay Beauty (2019) – Inclusive, vegan beauty line in collaboration with Nykaa.
Katrina Kaif’s 2019 co-founded makeup brand Kay Beauty has become an increasingly popular beauty brand in recent years, introducing a wide range of beauty products from makeup to skincare and consistently adding to its existing catalog.
The brand was launched in partnership with the ecommerce retailer Nykaa, and over time developed an offline presence in retail stores across the country.
7. Anushka Sharma
Key Ventures:
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Nush (2017) – Sustainable fashion label.
Founding Year: 2017
Available on: https://www.nush.in/
Nush is a clothing brand founded by Indian actress Anushka Sharma in 2017. The brand offers a range of casual and semi-formal clothing for women, including dresses, tops, bottoms, and outerwear. Nush is known for its comfortable and stylish clothing, which is designed to appeal to a wide range of women.
Sharma has said that she created Nush to provide women with clothing that is both fashionable and functional. She wanted to create a brand that offers clothes that are comfortable enough to be worn every day, but also stylish enough to be worn for special occasions.
Nush clothing is made with high-quality materials and construction. The brand also offers a range of sizes to ensure that all women can find clothing that fits them perfectly.
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Clean Slate Filmz – Production house behind innovative content like Paatal Lok.
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Investor – Backing plant-based brand Slurrp Farm and wellness startups.
8. Hrithik Roshan
Key Venture:
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HRX (2013) – Activewear & lifestyle brand targeting fitness consumers.
Hrithik Roshan’s HRX is a dynamic fitness and lifestyle brand founded in 2013. HRX, short for “Heart Rate Xtreme,” focuses on extreme fitness and wellness, offering a range of high-performance products including apparel, footwear, and accessories. The brand’s mission is to inspire people to overcome limits and achieve their fitness goals through a combination of physical and mental strength. HRX promotes a philosophy of pushing boundaries and embracing resilience. With Hrithik Roshan as its face, the brand leverages his dedication to fitness to motivate and empower individuals to lead healthier lives and stay committed to their personal wellness journeys.
9. Sonam & Rhea Kapoor
Key Venture:
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Rheson – Affordable fashion brand launched jointly.
Conceived and creatively started by Sonam and Rhea Kapoor, Rheson is all about accessible glamour – aspirational, but never intimidating. An urban Indian girl’s reinterpretation of the global fashion scene, the brand focuses on quality fabrics and wearable styles.
10. John Abraham
Key Venture:
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NorthEast United FC (ISL) – Football club ownership promoting fitness and regional sports.
11. Ranbir Kapoor
Key Venture:
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Mumbai City FC (ISL) – Co-owner, with continued interest in sports.
12. Amitabh & Abhishek Bachchan
Key Ventures:
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Sports Investments – Co-own IPL, kabaddi, and football teams.
13. Taapsee Pannu
Key Venture:
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Pune 7 Aces (Badminton) – Team ownership in Premier Badminton League; championing sport.
14. Vivek Oberoi
Key Venture:
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BNW Real Estate (Dubai) – Achieved ₹1,200 cr net worth via strategic pivot post-2009.
Vivek Oberoi, who is best remembered for his romantic lead in Saathiya (2002), has made headlines once again, this time not for his film roles, but for his thriving business empire. The 48-year-old actor has reportedly built a real estate portfolio worth over Rs 1200 crore, a figure that has sparked surprise and admiration alike. In a recent interview with Dubai Property Insider, Vivek credited his move to Dubai as the turning point in his entrepreneurial journey.
15. Suniel Shetty
Key Ventures:
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Squats – Fitness startup investor
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Restaurants & Lifestyle – Owns cafés like Club H2O, furniture store R House; He is also the co-founder of Ferit Cricket Bash that was launched in December 2018.
The actor owns Mischief Dining Bar and Club H2O, in Mumbai. Both the places are running successfully. He co-owns the water adventure park attached to cafe H2O. He closed down Mischief Bar in 2010, and instead opened a new restaurant called Little Italy. The restaurant was first owned by his father when it was an Udupi restaurant, Suniel then changed the restaurant into a bar, and then back into a restaurant with the different name with his father’s blessings.
16. Shilpa Shetty
Key Ventures:
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Iosis Spa – Wellness chain in Asia.
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MamaEarth & WickedGud – Early investor; brand ambassador roles
17. Aryan Khan
Key Ventures:
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D’yavol Luxury Brand & Vodka – High-end spirits and apparel via Slab Ventures.
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Content Creation – Showrunner for upcoming Netflix series.
18. Akshay Kumar
Key Ventures:
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Hari Om Productions – Featured in action & patriotic films.
Cape Of Good Films, earlier known as Hari Om Entertainment Co. is an Indian film production and distribution company established by actor Akshay Kumar in 2008, based in Mumbai, India.
Hari Om’ happens to be the name of Kumar’s father. The company in association with Telefilm Canada produced a hockey based Indo-Canadian film Speedy Singhs (2011).
It has produced National Award-winning films Rustom (2016), Pad Man (2018), and some of critically acclaimed and commercially successful films such as Singh is Kinng (2008), Holiday (2014), Baby (2015), Airlift (2016), Toilet: Ek Prem Katha (2017), Chumbak (2018), Mission Mangal (2019), Kesari (2019), Good Newwz (2019) and Sooryavanshi (2021).
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Sports Teams – Kabaddi and IPL investment.
The actor is a vocal activist for the importance of sports and fitness so he converted his passion into business, investing in the Khalsa Warriors team in the World Kabaddi League.
19. Kriti Sanon
Key Venture:
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Ms. Taken (2021) – Clothing line for women with bold styles.
Founding Year: 2021
Available on: Myntra, Flipkart, Amazon
Ms. Taken is a clothing brand founded by Indian actress Kriti Sanon in 2021. The brand offers a range of casual and semi-formal clothing for women, including dresses, tops, bottoms, and outerwear. Ms. Taken is known for its bold and feminine styles, which are designed to appeal to the confident and independent woman.
Sanon has said that she created Ms. Taken to provide women with clothing that is both stylish and empowering. She wanted to create a brand that offers clothes that are comfortable enough to be worn every day, but also stylish enough to make women feel confident and in control.
20. Tiger Shroff
Key Venture:
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Prowl (2022) – Men’s athleisure brand.
Founding Year: 2022
Available on: Myntra, Flipkart, Amazon
Prowl by Tiger Shroff is a clothing and accessories brand founded by Indian actor Tiger Shroff in 2022. The brand offers a range of casual and semi-formal clothing for men, including t-shirts, shirts, shorts, pants, and jackets. Prowl is known for its stylish and comfortable clothing, which is designed to appeal to the active and fashionable man.
Shroff has said that he created Prowl to provide men with clothing that is both stylish and functional. He wanted to create a brand that offers clothes that are comfortable enough to be worn every day, but also stylish enough to be worn for special occasions.
21. Parineeti Chopra
Key Venture:
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Clensta – Co-owner of the waterless bathing startup.
Bollywood actress Parineeti Chopra has joined health and personal care startup Clensta as an investor and partner. Chopra expressed her positive gratitude for her new venture. Clensta’s groundbreaking offerings such as unique waterless bathing and shampooing, emphasise their innovative and unseen nature in the market. Parineeti Chopra’s investment in Clensta showcases her desire to contribute to ventures aligned with her vision.
22. Sonakshi Sinha
Key Venture:
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Soezi Nails – Custom press-on nail brand.
Sonakshi Sinha launched her press-on nail brand Soezi in collaboration with Srishti Raai, catering to women and young teens with a quirky and sassy collection of nail art. SOEZI has press-on nails in every length, shape, colour, and effect, and for every occasion. Every nail enthusiast offers a customizable feature, which allows you to personalize each press-on nail based on its shape (almond, coffin, round, stiletto) and length (long, medium, and short) at no additional cost.
23. Jacqline Fernandes- Just F
Founding year: 2018
Available on: Amazon
Just F is a fitness apparel brand co-founded by Bollywood actress Jacqueline Fernandez in 2018. The brand offers a range of women’s sportswear, including leggings, sports bras, tops, and jackets. Just F is known for its stylish and functional clothing, which is designed to help women feel confident and comfortable while working out.
Fernandez has said that she created Just F to provide women with fitness apparel that is both fashionable and empowering. She wanted to create a brand that offers clothes that are comfortable enough to be worn every day, but also stylish enough to make women feel confident and in control.
24. Shradha Kapoor- Imara
Founding year: 2020
Available on: https://imara.co.in/ , Flipkart, Myntra
Imara is a clothing brand founded by Indian actress Shraddha Kapoor in 2020. The brand offers a range of casual and semi-formal clothing for women, including dresses, tops, bottoms, and outerwear. Imara is known for its feminine and elegant styles, which are designed to appeal to the modern woman.
Kapoor has said that she created Imara to provide women with clothing that is both stylish and comfortable. She wanted to create a brand that offers clothes that are comfortable enough to be worn every day, but also stylish enough to be worn for special occasions.
Imara clothing is made with high-quality materials and construction. The brand also offers a range of sizes to ensure that all women can find clothing that fits them perfectly.
Imara is a popular brand among Indian women of all ages. The brand is known for its affordable prices and its wide range of styles. Imara clothing is available online and in select retail stores across India.
In addition to its clothing line, Imara also offers a range of accessories, including bags, jewelry, and shoes. The brand also has a home collection, which includes items such as bedding, towels, and tableware.
Imara is a socially responsible brand that is committed to sustainability and ethical practices. The brand uses sustainable materials and practices in its production process. Imara also works with fair trade suppliers and artisans.
Recurring Themes & Insights
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Sports Ownership – Significantly among SRK (KKR), Salman, Ranbir, John, Amitabh & Abhishek.
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Beauty & Fashion – From Kay Beauty to Rheson, Soezi, Ed‑a‑Mamma, Nush.
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Fitness & Lifestyle Focus – HRX, Squats, Iosis.
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Film & Media Integration – Production houses like Red Chillies, Clean Slate, Hari Om.
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Strategic Investments – Priyanka analyses startups; Alia invests in Nykaa & green ventures.
Why This Matters
Their entrepreneurial paths show how celebrities convert fame into sustainable long-term businesses, influencing consumer trends, generating employment, and building real-world brands beyond cinema.
Final Thoughts
By 2025, these 24 Bollywood personalities are not just entertainers—they are serious entrepreneurs, driving multi-sectoral impact across entertainment, digital, lifestyle, sports, and wellness. Their influence goes far beyond the screen.