Do you know who Evan Rutchik is? Why he’s is known as an innovator in the advertising industry? If not, continue reading this post and learn more about renowned personality- Evan Rutchik. Evan has been regarded as an advertising industry innovator for around two decades. Constantly leaning toward disruptive practices, he’s familiar with taking risks and reaping the benefits. He considers himself fortunate to have begun his advertising career when digital is dominant. 

In turn, Evan has had the opportunity to establish firsthand what works in an age of marketing that depends on web-based interaction. Apart from the AdTech industry, Evan Rutchik is passionate and a proud supporter of charity & non-profit organizations. These organizations are named Teal Walk and Jimmy, which empower underprivileged communities through education.

Let’s dive deep into the article, learn more about Evan Rutchik and explore how AdTech can help you reach local audiences. 

Biography of Evan Rutchik

Evan Rutchik is a well-known industrialist and dynamic entrepreneur renowned for expanding advertising technology. He has helped many businesses succeed by leveraging technology and advertising strategies. Evan holds years of experience in the same industry and has become an expert in AdTech. Whether it’s about developing a comprehensive AdTech strategy or optimizing existing campaigns, Evan is always ready to help his clients stay ahead of the curve and succeed in an ever-evolving digital ecosystem.

Story of AdTech and How AdTech Can Help Business Grow

Evan started his career in advertising technology in 2009. At that time, he joined hands with the start-up called Offer Mobi. It was a mobile network that connected advertisers with publishers to drive lead generation and mobile installation. 

Evan Rutchik believes publishers and advertisers can advertise or leverage an ascendable cookie-less data set developed from cross-channel. He also acknowledged the local content linked with data derived directly from users to provide privacy-compliant brand safety and campaigns to reach their targeted audiences in just premium inventory. 

Evan introduced the importance of AdTech in the era of marketing and advertising. The increasing popularity of digital advertising has made AdTech a vital tool for reaching and engaging consumers. 

Moreover, AdTech allows marketers to target audiences more effectively, track their performance campaigns, and evaluate the ROI of their advertising expenditure. Evan Rutchik believes AdTech is the only way to get success in digital advertising. 

Academics and Professional Experience

Evan Rutchik was born in the United States, completed his schooling in New York, and gained deep knowledge of management and advertising. Evan feels proud to achieve a dual bachelor’s degree from Whitman School of Management, S.I. Newhouse School of Public Communications, and Syracuse University. To widen his knowledge in advertising technology, he also did an MBA in finance, marketing, and entrepreneurship from New York University.

Professional Experience: In his career, Evan Rutchik has been famous for his digital marketing achievement, brand innovation, and philanthropy.

• Evan is the CEO of LocalFactor, which develops custom advertising technology and marketing. In addition, the company leverages the local media expendable data of LocalFactorID targeting advertisements across CTVs, mobiles, desktops, and tablets. As the LocalFactor’s founder, Evan researched how companies must leverage their efforts toward local audiences.
• At Yieldbot, Evan was Senior Vice President from 2012-16. With his exceptional knowledge and expertise, he assembled a team of the 25 best sales executives to profit the company. The outcome of his expertise and dedicated team is that they generated $60 million in revenue in his working term.
• RII Ventures is a fund company concentrating on technology-driven start-ups in their earlier stages. Evan Rutchik is the company’s managing partner and maintains RII’s investment portfolio. Moreover, Evan is dedicated to ensuring investments in start-ups that truly can make a difference in the life of others.

Summary

In short, Evan Rutchik is a pioneer in advertising technology. His fantastic skill set helps people leverage the possibility of AdTech. He always believes that AdTech can grow the business and help reach local audiences. Rutchik always wants other marketers to use digital methods and the power of AdTech to boost the growth of their businesses. Evans’s future in the AdTech industry looks bright, and he is poised to continue to make crucial contributions.