Homegrown Digital Audio accessories and lifestyle brand, pTron is all geared up for the festive season with an exciting product portfolio at rock-bottom prices. As consumers are all geared up to shop their heart out during the Amazon Great Indian Festival sale happening on 16 & 17 Oct, they can now save big too. To help customers cut back costs yet own their favourite gadget, pTron is offering its best-selling TWS products at an attractive price range. Despite these unprecedented times, pTron is fueled up and is set to go all out with their new launches this festive season. The new range of products is meticulously custom-tuned for students and those working from home during the pandemic.
The company announced two new additions to its Bassbuds franchisee of True Wireless Earbuds Elite & Duo which are sure to match the Indian consumer’s festive mood in terms of looks, features, and affordable pricing.
Bassbuds Elite – Meticulously designed for the young fashionistas, Bassbuds Elite is available in edgy color combinations of Red & Black and Black & Yellow. Available at a festive price of only INR 899, the trendy & affordable Bassbuds Elite is a feast to the eyes with its bold design in a comfortable fit. It packs an 8mm dynamic driver, BT 5.0, 12 Hours of Playtime with the case in addition to the digital assistant support.
Bassbuds Duo – Equipped with all the features of Bassbuds Elite – BT5.0, 12 Hours playtime and a compact charging case Bassbuds Duo packs a stellar 13mm dynamic driver with voice assistant features. This elegant and classy choice for those working and aiming at a professional style statement is available at a festive price of INR 899 only.
In Counterpoint’s Research report on TWS for 2019 and Q2 2020, pTron’s popular TWS series – Bassbuds was ranked the best-selling TWS in India.
pTron is also expanding its Wireless Headset series with 2 new additions – Tangent Plus & Bassfest Plus
Tangent Plus – Tangent Plus is a versatile addition to pTron’s successful Tangent series of wireless neckband available in 2 sporty colours – Blue/Black and Grey/Black. Priced at only INR 799 the stylish neckband features a built-in camera shutter that allows you to click a selfie with your earphones. With 10mm dynamic drivers, IPX4 rating, Hi-Fi Stereo sound & seamless BT 5.0 connection with 15 hours of playtime, Tangent Plus offers an untethered audio experience.
Bassfest Plus – Another addition to the festive launches – the Bassfest Plus is made for the music & tech enthusiasts on a budget or ones who want to jump into the wireless bandwagon. Bassfest Plus packs all the latest features of good wireless earphones such as voice assistant, BT5.0, IPX4 rating for Water & Sweat resistance, 6 hours playtime, in-line remote control with built-in mic for a hands-free experience at a special festive price INR 499 only. All products are available on Amazon India from October 12th, 2020 onward.
Speaking at the launch of the new range, Mr. Ameen Khwaja, Founder & CEO, pTron said, “With every addition, we have been raising bars in terms of design, features, pricing, and experience. We are committed to provide our consumers lifestyle accessories & gears that offer the best in terms of performance & aesthetics which they can enjoy without spending a fortune. Keeping that in mind the festive range will be available on Amazon India at highly competitive and at never seen before prices starting from 499/-”.
To add to this festive fervour pTron also announced its first Made in India high quality & environment-friendly Powerbank – Dynamo Pro & Dynamo Lite. With the launch of the Dynamo Powerbank series, pTron is all set to repeat the success of its Bassbuds series of TWS in the portable charging category too. Dynamo Pro – Available at a special festive price of INR 549/- the 18W fast charging Dynamo Pro can fully charge itself in just 3-4 hours. The dual ports help to charge 2 smart devices simultaneously. Dynamo Lite – The lighter version Dynamo Lite priced at INR 499/- is built with a portable ergonomic design with a hard ABS exterior and high-quality chipset. Built slim and stylish, these10000mAh Li-Polymer battery power banks can charge any of your smart electronic devices multiple times & slip into your back pocket when you’re out and about (only 1.5cm thick).
About pTron:
Started in 2014, pTron was conceptualized as an electronics and mobile accessories brand owned by Palred Electronics Pvt. Ltd., which is a subsidiary of Palred Technologies Ltd, a public-listed company on BSE and NSE since 2004.
pTron offers a bouquet of mobile accessories products to meet the needs of its consumers. pTron offers products like Bluetooth headsets, portable Bluetooth speakers, wired headsets, chargers and cables, smart wearables and many more. pTron’s strength lies in its wide range of products whose quality is backed by warranty but offers them at competitive prices in the branded accessories category for the mid-market. pTron has sold more than 4 Million units till FY 19-20. Growing at the rate of 50% QoQ pTron aims to sell an additional 3.5 million units in FY 21.
