The moment you have been waiting for in your business digital marketing has arrived! You chose the best platform, loved the design, and already have all the content in place. It’s time to launch your new website! But are you sure that everything is in order and ready to show to the public? Let’s take one last look at the website launch checklist.

Even before launching a new website, there are many details to check that, if overlooked, could lead to potential errors. So, to avoid that embarrassing moment when after sending your website’s URL to your clients and other people, you realize that many things have been misplaced or many others were missing, we have brought you some useful tips.

Why is it important to check before launching a new website?

Successfully launching a new website is not an easy task. Sometimes, we can get the best of emotion and desire and publish something incomplete. This is something to remember, as even a small mistake can alter how a person perceives a website and its products. You want to ensure that everything runs smoothly from the start day and make the respective verifications to solve any inconveniences before they become major problems.

Do you want to know how to achieve this and what key factors need to be checked? Our Miami SEO Agency has discussed it in the next section; let’s see it next.

5 things to do before launching your new website

Open and check your website from multiple browsers.

An extremely important factor is to take into account that users have different habits and tastes, so not everyone will access your website from the same type of device and the same browser. So, check if things look and work correctly in browsers like Chrome, Opera, and Firefox, to name a few that you should try. And it’s because a website may look perfect when accessed from Chrome but can look like a mess in other browsers.

Add and review titles, metadata, and links.

The title of each page is very important both for SEO reasons and to give future visitors the first glimpse of what they will actually find on your new website, so you should set a meta title for each page of your site before launching it and make sure that it is related to the content of the page, as well as you must not forget the meta tags and meta descriptions.

In turn, the proper functioning of the links is essential, and we should never be sure that the links will work without having verified them. Even advanced webmasters can make mistakes when creating links, so it’s important to double-check. One of the companies you can entrust to help you run a free SEO audit for your website is Bakklog, an SEO Agency in Miami.

HTML code validation

Before launching a new website, the HTML code must be validated according to the standards set by the Wide Web Consortium. If the one on your website does not pass the test, it may be due to some serious problems, which you will need to find and fix. It is important to clarify that not getting the validation does not mean that you will not be able to start. Still, it may indicate that there are some problems that can negatively affect the user experience.

Test functionality and performance

Ease of navigation should be one of the priorities in a website launch checklist. So, check that all the forms work correctly (it is recommended that you use them as if you were another user to ensure everything is in order). If you have an online store, check the shopping cart and if the sales system is well integrated with the rest of the site. 

Likewise, optimization is crucial; make sure every page loads smoothly and completely, everything reads smoothly, nothing is missing or annoying banner ads covering important content, etc.

Add a sitemap

It is important to add a sitemap.xml file to your root directory to help search engines index your site quickly and efficiently. Creating one is quick and simple enough; these days, it’s a requirement if you want the result to be successful.

Conclusion

Before launching a website, it is important to check each and every detail, even if they are minimal, and if possible, more than once. With this, you will ensure that your launch will succeed and exceed your client’s expectations. Suppose you need an SEO for insurance agents. You can contact us for everything related to your website marketing and a free SEO scan.

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