Having your product in an online store isn’t enough. Sure, you have a presence, but does anyone know about it? If you use Shopify to host your Online Store Marketing business, here is why Shopify RSS feed marketing could be the answer to your online store marketing problems.
With RSS feed marketing, you can blend into the world of social sharing and soon thousands of people will be able to see your products and shop using your Online Store Marketing.
With RSS feeds, it’s possible to provide users with access to your store on multiple platforms. That way, you can easily reach out to as many customers as possible without having to roll out new marketing strategies again and again. This makes RSS feeds an efficient tool for reaching large audiences on small budgets.
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What exactly are Shopify Product Feeds?
A lot of people are turning to Shopify to sell their stuff. That’s a pretty good signal that it’s a reliable platform. However, you still need to make sure that you’re following some good practices. It’s important to take the right steps at the right time so that you can get the most out of your eCommerce site.
Here’s where shopify google shopping feed come into the picture. A well-optimized feed is crucial if you want more sales.
Shopping feeds are basically files with file extensions being CSV, XML, TXT, or any other file types which contain the product’s data. These particular files contain the information of different products that you want to sell Online Store Marketing and place on the respective marketplaces like eBay etc.
While using product feeds for marketing on Shopify is important, it also helps you create a detailed and effective feed. If you’re using Google Shopping or Facebook, using it gives you greater control over your product data. This can help you build your business and make it easier to grow.
Just like any other channel, you need to provide a feed for Shopify. You can do this by hand but this will take some time. By using a feed management solution, you can easily update your product data and claim the top spot in Google. But how can you choose the best feed management solution?
If you use Shopify, at some point, you’ll need to create an RSS feed that is used to update the status of your items. While there are a variety of methods that can be used to create product feeds, they all have essentially the same purpose: to keep track of the products you sell using Shopify so that you can continue selling them.
How Product Feed Generator can help?
FeedGeni is one of the top Shopify tools that can be used effectively to ease the product feed generation process. It works well on different shopping channels.
Product feeds make it easy to list your products on multiple shopping sites. That’s why most retailers get product feed help from a specialized service. Product Feed Manager helps you create, manage and optimize product feeds for the biggest shopping channels in many countries.
Whether you want to list your products on Google Shopping (Google Merchant Center), Bing Shopping, Facebook Shop, Instagram Feed, Pinterest Product Feed, Snapchat, Amazon, Connexity, Myshopping, Priceme, Pricerunner or Sortprice – their shopping feed manager will automatically update your selected channels with all updates of your online store inventory.
The product feed generator automates the whole process, which helps you to save time and money. Before this Shopify RSS feed plugin, creating and managing product feeds was a pain. Instead, you had to take care of your products on each shopping engine individually. This often meant that shops with more products would need more time to create and manage their product feeds.
To create Shopping Feeds using Product Feed Generator follow these steps:
- Install/Add App onto your Shopify Store
- Once installed, go to “Preview Feed Generator”
- You will be redirected to the app and you will see two options under the “Feed” section i.e for creating a Basic Feed or a Custom Feed(Pro Version Required).
- So, if you choose “Basic Feed”, click on the “Create Basic Feed” button and follow these steps;
- Enter a Feed Name
- Select a Shopping Channel
- Categorize Product
- Do, Product Filtering (Pro Feature)
Hit the Create button once you’re done, you will be notified via. email. Product Feed Generator also has custom tools using which you can set rules for your products on the submitted feed. Tools like: Product Mapping, Google Custom Labels, Inventory Rules, Tax, Weight Conversion.
Benefits of using Product Feed Generator Access to 30+ Shopping Channels
Get your products in front of thousands of shoppers around the world. Connect with 30+ e-commerce channels on one platform, including Amazon, Facebook, Bing, and Google Shopping.
Ability to Create Custom Feeds
Product Feed Generator allows you to create a feed by getting a product feed sample from the shopping channel of your choice to advertise on & later map each field or its header in the sample file with the corresponding FeedGeni’s headers.
For the best results, you can manipulate your data with the title, description, and category of the product. You can show off your products even more by using product photos and data from the Merchant Center for your Shopify products. The information you provide in your feed helps both you and your potential customers by efficiently organizing data and generating purchase ads directly.
Weight Conversion
Product Feed Generator App enables you to convert weights from one unit to another in a matter of seconds. This is vital when shopping on an eCommerce channel that requires a different weight unit from the one on your Shopify store.
Whether you choose to link your Shopify store directly to a channel or use a feed management service, you will always need to meet the requirements of each channel when publishing your products.
Bulk Edit Fast & Quick
Time-saving bulk-editing tools will help you perform large-scale changes to multiple products at once.
Now that you’re equipped with the right tools and knowledge, all you need to do is start. Product Feed Generator offers the perfect set of tools required to generate product feeds and market your products efficiently.
